Is this an approach that will be successful? Has the time come for a new approach to attracting residents instead of and in addition to new business? Keep an eye on Grand Rapids, MI to see what happens next!
Friday, February 16, 2007
Up, Up with Virtual People
"The old model, where you used to chase people to invest in real estate might not be the most effective way to be successful. There's a recognition that if I can retain the intellectual capital of people doing work for companies in other locations, it brings value to our region." That's what Greg Northrup, president of the Western Michigan Alliance told Business Week in a new story on the changing face of economic development. The region is working to "woo virtual workers, or professionals who can work from their homes or other non-office settings, regardless of the employer's location," according to the story. The full story is here. Another article about telecommuting is here.